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Road Respect Canny Taxi Activation
Added: 4th December 2015
What They Asked For
An experiential campaign linking in to the #BeHomeForChristmas online hashtag to support the Road Respect Christmas Drink Driving campaign.
What W.... View Details
Road Respect | Newcastle in Tyne and Wear
DFDS Seaways 2 for 1 Amsterdam Activation
Added: 11th October 2015
What They Asked For
A way of promoting the new DFDS Seaways two for one Amsterdam mini cruise offer.
What We Did
Provided fun and exciting promotional models to hand o.... View Details
DFDS Seaways | Sunderland in Tyne and Wear
Rugby World Cup Bar Tour With Road Respect
Added: 6th October 2015
What They Asked For
To spread awareness about drink driving during the time of the Rugby World Cup which was hosted in Newcastle City Centre.
What We Did
Provided prom.... View Details
Road Respect
Metro Rugby World Cup Activation
Added: 3rd October 2015
What They Asked For
A way of raising brand awareness and improving the brand image of Metro Tyne & Wear, taking advantage of the increased interest in the city due to Newcastle being .... View Details
Tyne and Wear Metro | Newcastle in Tyne and Wear
Northumberland College 2015 Enrolment Activation
Added: 21st August 2015
What They Asked For
To increase brand awareness for Northumberland College among a core demographic of young students looking at their options after finishing school.
What We Di.... View Details
Northumberland College
Road Respect Oculus Rift Summer Campaign
Added: 18th July 2015
Road Respect Oculus Rift Summer Campaign Video from Independent Events on Vimeo.
What They Asked For
A long running experiential campaign sp.... View Details
Road Respect
Go-Smarter To Work Northumberland
Added: 9th July 2015
What They Asked For: A way of directly engaging with Northumberland based businesses to promote the Go Smarter To Work campaign, encouraging Northumberland employees to travel "smarter".... View Details
Go Smarter to Work
Johnston Press National Rebrand
Added: 16th March 2015
Venues / Locations:
Asda, Morrisons and Tesco stores covering areas such as Peterhead, Portlethen, Stonehaven, Banchory, Fraserburg, Inverurie, Carnoustie in Scotland.
What the.... View Details
Johnston Press
Tyne & Wear Metro Freshers Activity
Added: 9th March 2015
What They Asked For:
To promote a Metro discount card offer of a free weeks travel for students.
What We Did:
Firstly we despatched teams of our best brand ambassadors.... View Details
Nexus | Newcastle in Tyne and Wear
Road Respect Christmas Grotto Activation
Added: 8th December 2014
What they asked for:
An experiential activation to increase the reach of the "Don't Cancel Christmas" online campaign, quiz, video and #DontCancelXmas hashtag on Twitter and.... View Details
Road Respect
Road Respect Augmented Reality Campaign
Added: 2nd July 2014
What they asked for:
A set of creative and experiential activations to promote and run alongside the Road Respect #IdiotIsAChoice campaign, promoting road safety awareness using the newes.... View Details
"The AR experience for Road Respect, helped the campaign continue to push boundaries. It was innovative, fresh and most importantly it made impact. Road Respect has prided itself on innovation in Road Safety, so it’s always a challenge, but this was achieved with the augmented reality experience. "
"IE didn’t just look at something that was cool (which it was), they wanted something that would make a difference and engage people in the issue of road safety."
Jeremy Forsberg - Spokesman - Road Respect
Copper and Breathalyser Popup Shop at intu Metrocentre
Added: 19th June 2014
What they asked for:
Provide an experiential link to the digital output of the Road Respect #PlayItSafe campaign surrounding the World Cup.
What we did:
Opened u.... View Details
Gateshead in Tyne and Wear
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